About · biography and media kit

Gabriel Tassé

Vice-President, Strategy, Innovation and Thought Leadership at Tink · Digital marketing lecturer, HEC Montréal · Speaker

He has been exploring the potential of digital for nearly two decades: as an entrepreneur, a strategist and an educator.

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Gabriel Tassé, smiling, in an olive suit on a terrace overlooking downtown towers
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in digital
Nearly 20 years
founded or co-founded since 2007
3 companies
master's in marketing
M.Sc.
talks and training
FR · EN

I. The biography

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Bio length
Bio language

Andante · medium · 93 words · about 35 s read aloud

Andante · Medium · English

Gabriel Tassé has been exploring the potential of digital for nearly twenty years. Co-founder of Click & Mortar in 2016, after launching Fr Graph-X and Chromatik, he helped build an agency recognized for its expertise in performance marketing, data science and artificial intelligence, named in 2024 one of Canada's fastest-growing companies by The Globe and Mail.

Since the merger with Tink in 2025, he has served as Vice-President, Strategy, Innovation and Thought Leadership.

He holds a master's degree in marketing, teaches at HEC Montréal and speaks on AI, digital strategy and responsible leadership.

Use this bio

For an event website, a press release or LinkedIn.

Download all versions (DOCX)

Links to include: gabrieltasse.com · tink.ca (opens in a new window) · LinkedIn (opens in a new window)

II. The journey

Building, sharing, recognition

  1. Building At 15, launches a small clothing brand for parkour and freerun enthusiasts.

  2. Building Founds and runs an online community devoted to digital design and knowledge sharing.

  3. Learning Bachelor's degree, after studying administration at the Cégep de l'Outaouais.

  4. Building Founds and leads a digital design and marketing studio.

  5. Learning Master of Science in Marketing.

  6. Building Co-founds, with Olivier J. Bergeron, a firm that brings marketing strategy, data and technology together. It builds expertise in performance marketing, data science and AI, for organizations such as BMR, Saputo, IGA, Cogeco Média and Groupe Devimco.

  7. Sharing Teaching and entrepreneurial mentoring for entrepreneurs in the region.

  8. Sharing Lecturer in digital marketing.

  9. Sharing External consultant, putting his experience to work for businesses and entrepreneurs.

  10. Sharing Leads training for managers and executives.

  11. Sharing Coaches entrepreneurs.

  12. Sharing Builds partnerships to support managers and professionals through their digital transformations.

  13. Recognition Click & Mortar ranks 141st on The Globe and Mail's Canada's Top Growing Companies and 21st on L'actualité's Quebec growth leaders ranking.

  14. Sharing Sits on the board of directors, a commitment to culture, mentorship and the next generation.

  15. Recognition Launches a publication on the shifts in digital, marketing, AI and society, and starts writing a book. His thinking is echoed in Les Affaires, La Presse and Gestion.

  16. Building Click & Mortar merges with Tink, announced on November 12, 2025. Becomes Vice-President, Strategy, Innovation and Thought Leadership.

Building · Since 2025

Tink. Click & Mortar merges with Tink, announced on November 12, 2025. Becomes Vice-President, Strategy, Innovation and Thought Leadership.

III. The repertoire

Speaking themes

Themes at the heart of today’s transformations, as talks, workshops or training.

See the talks
  1. Marketing in the age of generative AI
  2. Post-productivist leadership
  3. Customer loyalty and experience in a digital context
  4. The ethical and environmental issues of AI and digital technology

IV. They trusted him

Organizations and institutions

  • HEC Montréal
  • École des dirigeants
  • Institut de Leadership
  • BMR
  • IGA
  • Cogeco Média
  • Groupe Devimco
  • Tink
  • ACDQ
  • Teva Canada
  • Ordre des ingénieurs du Québec
  • Les Affaires
  • CQCD

V. Media kit

Everything you need for your event

Photos

Free to use to promote a talk by Gabriel Tassé. No cropping that cuts the face, no filters.

For the poster and programme

Name
Gabriel Tassé
Long title
Vice-President, Strategy, Innovation and Thought Leadership at Tink
Short title
VP Strategy, Innovation and Thought Leadership, Tink
Affiliation
Digital marketing lecturer, HEC Montréal
In French
Vice-président, Stratégie, Innovation et Rayonnement chez Tink

Technical sheet

  • Lavalier or headset microphone, ideally
  • 16:9 screen, HDMI or USB-C input
  • Presentation clicker
  • Confidence monitor, if possible
  • One or more microphones for participants, depending on group size, to support interaction (appreciated)
  • Arrival 45 minutes before for the tech check

Durations: talk 45 to 75 min, workshop 2 to 4 h.

Download the technical sheet (PDF)
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